Market Research Analysts and Marketing Specialists Salary in Springfield, MA (2026)
Source: BLS OEWS · Springfield, MA · 1,110 employed
The average Market Research Analysts and Marketing Specialists salary in Springfield, MA is $91,000 per year. The middle 50% of Market Research Analysts and Marketing Specialistss earn between $61,290 and $119,890. Top earners in the 90th percentile make $150,040 or more. Entry-level positions typically start around $46,540. The median of $82,700 is above the mean, reflecting the wage distribution in this field.
Market Research Analysts and Marketing Specialists Salary Breakdown in Springfield, MA
| Percentile | Annual Salary |
|---|---|
| 10th Percentile (Entry-level) | $46,540 |
| 25th Percentile | $61,290 |
| Median (50th Percentile) | $82,700 |
| Mean (Average) | $91,000 |
| 75th Percentile | $119,890 |
| 90th Percentile (Top earners) | $150,040 |
Related Jobs in Springfield, MA
| Occupation | Mean Annual |
|---|---|
| Personal Financial Advisors | $160,510 |
| Management Analysts | $120,950 |
| Financial and Investment Analysts | $106,750 |
| Project Management Specialists | $103,600 |
| Loan Officers | $101,380 |
| Cost Estimators | $96,240 |
Market Research Analysts and Marketing Specialists Salaries in Other Cities
| City | Mean Annual |
|---|---|
| San Jose, CA | $146,850 |
| San Francisco, CA | $129,130 |
| Seattle, WA | $112,920 |
| Durham, NC | $104,640 |
| Boulder, CO | $103,950 |
| New York, NY | $102,680 |
| Boston, MA | $100,900 |
| Washington, DC | $97,910 |
Frequently Asked Questions
What is the average Market Research Analysts and Marketing Specialists salary in Springfield, MA?
The average Market Research Analysts and Marketing Specialists salary in Springfield, MA is $91,000 per year, according to BLS OEWS.
What is the median Market Research Analysts and Marketing Specialists salary in Springfield, MA?
The median Market Research Analysts and Marketing Specialists salary in Springfield, MA is $82,700 per year. Half of Market Research Analysts and Marketing Specialistss earn more than this and half earn less.
How much do entry-level Market Research Analysts and Marketing Specialistss make in Springfield, MA?
Entry-level Market Research Analysts and Marketing Specialistss in Springfield, MA typically earn around $46,540 per year (10th percentile). Workers in the 25th percentile earn about $61,290.
What do the highest-paid Market Research Analysts and Marketing Specialistss earn in Springfield, MA?
The highest-paid Market Research Analysts and Marketing Specialistss in Springfield, MA earn $150,040 or more per year (90th percentile). The 75th percentile wage is $119,890.
How many Market Research Analysts and Marketing Specialistss work in Springfield, MA?
There are approximately 1,110 Market Research Analysts and Marketing Specialistss employed in the Springfield, MA area, per BLS OEWS.