Market Research Analysts and Marketing Specialists Salary in Salinas, CA (2026)
Source: BLS OEWS · Salinas, CA · 360 employed
The average Market Research Analysts and Marketing Specialists salary in Salinas, CA is $75,910 per year. The middle 50% of Market Research Analysts and Marketing Specialistss earn between $53,180 and $88,160. Top earners in the 90th percentile make $125,080 or more. Entry-level positions typically start around $43,400. The median of $68,520 is above the mean, reflecting the wage distribution in this field.
Market Research Analysts and Marketing Specialists Salary Breakdown in Salinas, CA
| Percentile | Annual Salary |
|---|---|
| 10th Percentile (Entry-level) | $43,400 |
| 25th Percentile | $53,180 |
| Median (50th Percentile) | $68,520 |
| Mean (Average) | $75,910 |
| 75th Percentile | $88,160 |
| 90th Percentile (Top earners) | $125,080 |
Related Jobs in Salinas, CA
| Occupation | Mean Annual |
|---|---|
| Personal Financial Advisors | $158,350 |
| Financial and Investment Analysts | $122,340 |
| Labor Relations Specialists | $117,680 |
| Project Management Specialists | $107,680 |
| Management Analysts | $103,510 |
| Claims Adjusters, Examiners, and Investigators | $103,490 |
Market Research Analysts and Marketing Specialists Salaries in Other Cities
| City | Mean Annual |
|---|---|
| San Jose, CA | $146,850 |
| San Francisco, CA | $129,130 |
| Seattle, WA | $112,920 |
| Durham, NC | $104,640 |
| Boulder, CO | $103,950 |
| New York, NY | $102,680 |
| Boston, MA | $100,900 |
| Washington, DC | $97,910 |
Frequently Asked Questions
What is the average Market Research Analysts and Marketing Specialists salary in Salinas, CA?
The average Market Research Analysts and Marketing Specialists salary in Salinas, CA is $75,910 per year, according to BLS OEWS.
What is the median Market Research Analysts and Marketing Specialists salary in Salinas, CA?
The median Market Research Analysts and Marketing Specialists salary in Salinas, CA is $68,520 per year. Half of Market Research Analysts and Marketing Specialistss earn more than this and half earn less.
How much do entry-level Market Research Analysts and Marketing Specialistss make in Salinas, CA?
Entry-level Market Research Analysts and Marketing Specialistss in Salinas, CA typically earn around $43,400 per year (10th percentile). Workers in the 25th percentile earn about $53,180.
What do the highest-paid Market Research Analysts and Marketing Specialistss earn in Salinas, CA?
The highest-paid Market Research Analysts and Marketing Specialistss in Salinas, CA earn $125,080 or more per year (90th percentile). The 75th percentile wage is $88,160.
How many Market Research Analysts and Marketing Specialistss work in Salinas, CA?
There are approximately 360 Market Research Analysts and Marketing Specialistss employed in the Salinas, CA area, per BLS OEWS.