Market Research Analysts and Marketing Specialists Salary in Allentown, PA (2026)
Source: BLS OEWS · Allentown-Bethlehem-Easton, PA-NJ · 1,410 employed
The average Market Research Analysts and Marketing Specialists salary in Allentown, PA is $70,710 per year. The middle 50% of Market Research Analysts and Marketing Specialistss earn between $46,790 and $85,040. Top earners in the 90th percentile make $112,640 or more. Entry-level positions typically start around $38,050. The median of $63,010 is above the mean, reflecting the wage distribution in this field.
Market Research Analysts and Marketing Specialists Salary Breakdown in Allentown, PA
| Percentile | Annual Salary |
|---|---|
| 10th Percentile (Entry-level) | $38,050 |
| 25th Percentile | $46,790 |
| Median (50th Percentile) | $63,010 |
| Mean (Average) | $70,710 |
| 75th Percentile | $85,040 |
| 90th Percentile (Top earners) | $112,640 |
Related Jobs in Allentown, PA
| Occupation | Mean Annual |
|---|---|
| Personal Financial Advisors | $161,700 |
| Financial and Investment Analysts | $106,240 |
| Management Analysts | $103,960 |
| Financial Risk Specialists | $102,480 |
| Project Management Specialists | $102,330 |
| Labor Relations Specialists | $95,690 |
Market Research Analysts and Marketing Specialists Salaries in Other Cities
| City | Mean Annual |
|---|---|
| San Jose, CA | $146,850 |
| San Francisco, CA | $129,130 |
| Seattle, WA | $112,920 |
| Durham, NC | $104,640 |
| Boulder, CO | $103,950 |
| New York, NY | $102,680 |
| Boston, MA | $100,900 |
| Washington, DC | $97,910 |
Frequently Asked Questions
What is the average Market Research Analysts and Marketing Specialists salary in Allentown, PA?
The average Market Research Analysts and Marketing Specialists salary in Allentown, PA is $70,710 per year, according to BLS OEWS.
What is the median Market Research Analysts and Marketing Specialists salary in Allentown, PA?
The median Market Research Analysts and Marketing Specialists salary in Allentown, PA is $63,010 per year. Half of Market Research Analysts and Marketing Specialistss earn more than this and half earn less.
How much do entry-level Market Research Analysts and Marketing Specialistss make in Allentown, PA?
Entry-level Market Research Analysts and Marketing Specialistss in Allentown, PA typically earn around $38,050 per year (10th percentile). Workers in the 25th percentile earn about $46,790.
What do the highest-paid Market Research Analysts and Marketing Specialistss earn in Allentown, PA?
The highest-paid Market Research Analysts and Marketing Specialistss in Allentown, PA earn $112,640 or more per year (90th percentile). The 75th percentile wage is $85,040.
How many Market Research Analysts and Marketing Specialistss work in Allentown, PA?
There are approximately 1,410 Market Research Analysts and Marketing Specialistss employed in the Allentown-Bethlehem-Easton, PA-NJ area, per BLS OEWS.